Introductory pricing: 2 spots left

Validate Your Business Idea in 14 Days — Before You Spend a Dollar Building It

MarketProof runs your entire validation campaign — landing page, lead capture, ad creative, and a data-backed Scorecard — so you know exactly whether to build, refine, or walk away.

Start Your Validation Sprint — $397

Regular price $497  ·  Ad spend ($150 min) paid directly to Meta

Real client results — GRAB-BAG validation sprint

20
Reservations in 14 days
43+
Kits requested
$7.47
In ad spend per reservation

"Patty went well out of her way to provide the extra support I needed. The entire process went smoothly, and it was a pleasure working with this company. I would highly recommend MarketProof to any business seeking market demand validation." — Kristin Hardy, Founder, Emergency Ready LLC (GRAB-BAG)

See the case study →

Who Runs MarketProof

A real person runs every sprint

Hi, I'm Patty. I'm a nurse practitioner and the founder of MedCodeSnap, an AI medical coding tool. Before building it, I tested the idea with a simple landing page and $150 of ads, and got 10 signups in 4 days. That answer saved me months of guessing. I built MarketProof to give other founders the same clear answer without having to learn ads, landing pages and tracking themselves. Every sprint is run by me personally.

Questions before you start? Email me directly at hello@runmarketproof.com.

The Process

From idea to validated data in 14 days

01

Submit Your Idea

Fill out our 15-minute intake form. We use your answers to build everything — no back-and-forth, no long calls, no waiting.

02

We Build & Launch

Within 72 hours your landing page is live, email capture is running, and a targeted ad campaign is driving real strangers to your idea.

03

Get Your Scorecard

At day 14 we deliver a Validation Scorecard that measures your results against goals you set before launch. One clear answer: build it, refine it, or move on.

Choose Your Sprint

Every idea type gets the right validation approach

📞
Service Sprint
Coaching · Consulting · Done-For-You

Your landing page features a Calendly booking link. Real strangers book discovery calls directly with you. We measure call bookings and show rate — the only signals that matter for a service business.

Validated when: 5+ calls booked, 60%+ show rate
💻
Standard Sprint
SaaS · Software · Apps · Digital Products

Your landing page captures waitlist signups and drives traffic to a pricing page. We measure signup rate, pricing page click rate, and survey completion — the right signals before building software.

Validated when: 10+ signups, 25%+ pricing page clicks
📦
Pre-Order Sprint
Physical Products · Consumer Goods · Hardware

Your product page collects free, no-payment reservations from real shoppers, with clear "preparing for production" disclosures. We measure reservations, units requested, and cost per reservation before you spend on manufacturing.

Validated when: Your reservation goal, set before launch (e.g. 10+)
🏥
Regulated Sprint
Healthcare · Finance · Legal · Compliance

No payment collection — regulatory compliance comes first. Your landing page captures waitlist signups and a detailed survey. We combine survey completion rate with expert validation outreach to build your Scorecard.

Validated when: 15+ signups, 40%+ survey completion, expert response
What's Included

Everything done for you in 14 days

🏗️

Landing Page

Written and built around your specific idea and business type. Live within 72 hours of your intake form.

📧

Email Capture System

Automatic follow-up sequence with survey links and click-based polls — designed for high response rates.

🎬

Ad Creative — Image + Video

One static image and one video ad, written and designed, ready to run on Meta.

🎯

Targeted Ad Campaign

A 14-day campaign driving real strangers — people with no reason to be polite — to your page.

📊

Live Lead Tracking Dashboard

Watch your leads, cost per lead, and responses update in real time throughout the sprint.

📋

Validation Scorecard

Your results measured against the success criteria you set before launch, with one clear recommendation: build it, refine and retest, or move on.

📦

Complete Handoff Package

All your copy, email sequences, ad creative files, and your full lead list. You own everything.

Page 1 of a sample MarketProof Validation Scorecard for GRAB-BAG, showing a Strong signal verdict and 20 reservations
Sample Validation Scorecard

See the report every sprint ends with

This is the actual Scorecard from the GRAB-BAG sprint, shared with the client's permission: the verdict, the numbers, who responded, and recommended next steps.

View the sample Scorecard (PDF) →
Why Done-For-You?

The middle ground between DIY and an agency

DIY validation tools are cheaper, but you do the work: writing the page, designing the ads, setting up Meta Ads Manager and reading the numbers. Launch agencies do it for you, but often charge thousands. MarketProof sits in between: a real person builds and runs your entire test, tailored to your type of idea, for one flat price.

Is Your Idea Worth Building?

Find out in 14 days — with real market data from real strangers, not guesswork from friends and family.

$497 $397

+ $150 minimum ad spend paid directly to Meta before your campaign launches

⚡ Introductory pricing ends after 2 more clients — then $497
  • ✓ Landing page tailored to your idea type
  • ✓ Email capture with survey + click-poll sequence
  • ✓ Ad creative — one image, one video
  • ✓ 1 round of revisions before launch
  • ✓ 14-day targeted ad campaign
  • ✓ Live lead tracking dashboard
  • ✓ Validation Scorecard at day 14
  • ✓ Complete handoff package — you own everything
Start Your Validation Sprint

No refunds after intake form is submitted  ·  Ad spend is separate  ·  Results not guaranteed

Common Questions

Everything you need to know

You fill out our intake form — takes about 15 minutes. We use your answers to build your landing page, set up your email capture system, and create your ad creative. Within 72 hours your campaign is live. For 14 days, real people see your idea and either respond or don't. At day 14 we deliver your Validation Scorecard — a clear recommendation to build, refine, or move on.
Yes — and this is one of the most important things that makes MarketProof different. A coaching business needs discovery call bookings, not email signups. A physical product needs reservations from real shoppers, not surveys. A regulated industry idea needs expert validation, not payment collection. Your intake form tells us what type of idea you have and we build the right validation approach for it. One framework, adapted for your specific situation.
A Sprint is our 14-day validation campaign. It starts within 72 hours of you submitting your intake form, which is sent automatically right after purchase. From payment to live campaign is typically three days or less.
A specific business idea and 15 minutes to complete the intake form. Depending on your idea type you may also need a domain name ($14 on Namecheap), a free MailerLite account, or a Calendly link if you are running a service sprint. We send you simple instructions for everything.
Your Scorecard measures the signals that matter for your idea type: leads, bookings or reservations, cost per result, click-through and conversion rates, and survey or expert responses where applicable. You get a clear verdict measured against the goals you set before launch, plus one clear recommendation: build it, refine and test again, or move on.
Your page comes down from our system within 7 days of sprint completion. You receive everything in a handoff package — all copy, email sequences, ad creative files, and your full lead list. You own everything. A keep-it-live add-on is available if you want the page to stay up after your sprint ends.
Put a simple landing page in front of real people, run a small ad campaign, and measure whether they take action: sign up, reserve, or pre-order. MarketProof runs that whole test for you in 14 days and gives you a clear Validation Scorecard at the end.
A MarketProof sprint is $497, currently $397 at introductory pricing, plus a minimum of $150 in ad spend that you pay directly to Meta. That's a small fraction of what it costs to build or manufacture a product nobody buys.
Use our Pre-Order Sprint. We build a product page that collects free reservations, then run targeted ads to real shoppers. Reservations from strangers show whether people want it before you spend on inventory.
Yes. Launch agencies can cost thousands of dollars. MarketProof tests real demand with a landing page and ads for one flat fee plus ad spend, so you know whether an idea is worth a bigger investment first.
DIY tools cost less but leave the work to you. MarketProof is done for you by a real person: landing page, ad creative, campaign setup, tracking and your Scorecard. It's built for founders who aren't technical or don't have time to learn Meta ads.
That's still a valuable result. Your Scorecard shows what the data says, so you can adjust your idea or walk away before spending thousands building it.

Want to see a real sprint? Read the GRAB-BAG case study →

Weighing DIY, done-for-you and agencies? Compare your options →

Planning a crowdfunding campaign? Read this first →